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  • Association Management
    • Expert Leadership of Remarkable Associations

      Strauss has over 25 years of experience working with provincial and national healthcare, trade, and professional associations to achieve their goals and mandates. Strauss provides governance and administrative support with unparalleled expertise and experience to guide your association down the path to success.

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  • Event Management
    • Masterful Management of Signature Events

      Strauss has designed and produced hundreds of signature events of all sizes; we know how to plan, execute, troubleshoot, and deliver a program that is always unique to your event. No drama, no surprises – just smooth execution so you can focus on your work and participate in your own event.

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  • Articles
    • Learn From Our Team

      Every Thursday, our experts provide insight into industry trends and issues that readers can leverage to improve their associations and signature events.

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  • Our Team
    • Meet the Strauss Team

      Whether managing a major conference or trade show, or providing management services for a large healthcare, business, or trade association, we work with clients to explore and implement opportunities for growth, operational efficiencies, and revenue generation.

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  • Contact
    • Contact Strauss

      Suite 503 – 386 Broadway
      Winnipeg, Manitoba
      R3C 3R6

      Phone: (204) 947-9766
      Toll-Free: 1-888-899-3976
      email: info@strauss.ca

Archive2017-10-24T11:46:15-05:00
  • The Executive Director & Board Chair Relationship: How Should It Work?
  • The Art of a Good Survey: Turning Member Feedback into Better Decisions
  • Boost Your Association’s Financial Literacy
  • “Young professionals” are not all the same: How to win over Millennials and Gen Z for your association
  • Following Up with Intention
  • How AI Can Help Association Volunteers Turn Conversations into Actions
  • The Big Reveal: What It Takes to Launch a New Association Brand at a Trade Show
  • When Proactive Management Works, Will Anyone Notice?
  • Building Better Boards: The Power of Diverse Perspectives
  • Do Your Members Know What’s Going On?
  • The Right Theme for Your Team: How the Right Conference Theme Can Attract More Members
  • Managing Vendor Invoices: A Practical Guide for Association Accounting Clerks
  • From Tactics to Strategy: Why Your Association’s 2027 Marketing Plan Should Start Now
  • Why Email Marketing Still Wins the Member Engagement Game
  • Closing the “Value Gap”: How to Make Your Association a Career Catalyst for Young Professionals
  • Good Governance Begins with Shared Information
  • Why The Board Should Prioritize Internal Audit: A Strategic Tool for Association Governance
  • Common Budgeting Mistakes Associations Make and How to Avoid Them
  • Meeting Matters: In a Conference Room or Over Zoom?
  • The Power of Collaboration: How Volunteer Moderators and Speakers Create Engaging Virtual Learning Experiences
  • Annual General Meeting, Board Chair Turnover. Effective Transition for Volunteer & Staff Leaders.
  • Leading with Purpose: How Association Volunteer Leaders Can Drive Lasting Impact
  • The Volunteer’s Playbook for Member Engagement: Before, During, and After Events
  • Get Your Association Seen: How to use paid ads for Better Online Visibility
  • The Art of Reading the Room: Tailoring Follow-Up and Communication in Associations
  • How to Prep for Zoom Webinars for Associations Like a Pro
  • Updating By-laws to Enable Virtual Board and Members’ Meetings
  • Time Management Tips for Busy Association Management Accounting Professionals
  • Why Critical Paths Matter: Delivering Stronger Association Events with Precision
  • From Chair to Past Chair: A Practical Guide for Canadian Association Board Transitions
  • The Secret to Attracting the Next Generation? Meet Them Where They Already Are
  • Understanding Financial Internal Controls for Associations
  • Financial Literacy:  Setting the Board Members of Associations for Long-Term Success 
  • Creating Pride, Not Just Programs: Why Experiential Marketing Is Transforming Associations in 2026
  • Strategic Planning: The Argument for Hiring a Paid Expert to Support the Implementation
  • The High Cost of Buzzwords: When Trendy Language Derails Real Progress
  • Guarding Integrity: Confronting Conflicts of Interest on Association Volunteer Boards
  • Committee Coordination Without the Chaos
  • Breaking the “We’ve Always Done It This Way” Mindset in Association Event Planning.
  • AI for Association Volunteers: A Practical Guide to Clearer Communication and Less Burnout
  • The Art of the Follow-Up
  • Engaging the Next Generation: Rethinking Membership for Young Professionals
  • Associations: Setting Expectations For 2026
  • How Association Volunteer Leaders Keep Boards and Committees Aligned
  • Get Out and Network: How Association Leaders Benefit by being SEEN
  • Connection Is a Real Superpower for Association Volunteer Leaders
  • How to Create a Sustainable Volunteer Pipeline for Board Succession
  • The Power of Productive Volunteers: Why Great Events Need Great Volunteer Supervisors
  • How to Attract and Retain Engaged Volunteers in Your Association
  • Meeting Matters: Finding the Right Frequency for Association Boards
  • When Board Members Reach for Their Phones, Your Meeting Loses More Than Time
  • Constitutions, Bylaws, and Policies: The Governance “Toolbox” for Associations
  • Key Skills for a Powerful Partnership Between Association Volunteer Leaders and Event Managers
  • The Art of Delegation: How to Empower Association Volunteers & Staff Without Micromanagement
  • How Association Staff Can Elevate Smaller Events: What Volunteer Leaders Should Know
  • Streamline Your Association’s Workflows: How SharePoint Can Boost Collaboration
  • The Three Important Tools to Lengthen CEO (Executive Director) Tenure in Canadian Associations
  • Expanded Guide on Financial Planning for Associations
  • Mastering the Juggle: 7 Smart Tips to Organize Your Workload as an Association Leader
  • Association Accounting vs. Business Accounting – What’s the Difference?
  • From Stress to Success: The Value of Hiring an Event Manager for Association Conferences
  • The Importance of Standard Operating Procedures & How They Benefit Your Association
  • How to Prepare for Your First Meeting with an Event Manager
  • Social Media for Associations: Elevating Engagement Through Two-Way Communication  
  • Helping Association Volunteer Leaders Think Like Board Members
  • Rethinking Recognition: How Associations Can Keep Their Awards Programs Fresh & Relevant
  • The Ultimate Event Planner’s Checklist: Your Key to Association Event Success
  • Streamlining Inquiries: Helping Association Leaders Redirect Questions Effectively
  • Top Tech Tools Every Association Should Be Using in 2025
  • The Basics of Reading Association Financial Statements
  • Why Marketing Is a Game-Changer for Building Relationships in Associations
  • Navigating Budget Realities in Event Planning: Strategies for Association Leaders
  • Navigating Board Change: From Quiet Stability to Transformational Leadership
  • Hooked on Growth: Why Association Marketing Must Evolve or Risk Irrelevance
  • How Technology Is Changing Association Accounting
  • The Power of an Effective Association Board Chair
  • What Is An ‘Association’ And Where Do You Fit In?
  • Why Building Strong Relationships With Vendors & Sponsors Matter
  • Managing Priorities: A Guide for Association Volunteer Leaders
  • Adapting Association Events for 2025 – Overcoming Global Challenges
  • Staying Nimble in a Time of Uncertainty: How Association Marketing Communication Teams Can Navigate the Ever-Evolving Tariff Landscape
  • AI Tools for Association Event Planning: Maximizing Efficiency Without Losing the Human Touch 
  • The Importance of Strategic Planning for an Association Board of Directors
  • The Future of Content Creation for Associations
  • How to Prepare for Your Annual Audit/Review Engagement
  • Marketing with Mindfulness: Avoiding Knee-Jerk Reactions in Association Communications
  • Building Trust and Loyalty Among Association Clients
  • Navigating the Rapids: How Association Boards Can Thrive in a World of Relentless Change
  • The Importance of a Board Self-Evaluation for Association Leaders
  • Facilitating the To Meet or Not To Meet Discussion
  • Four Top Tactics to Showcase the Value Your Association Provides to Its Members
  • Why Organizational Culture Matters in Association Event Management
  • Top Ten Ways To Increase Engagement Among Members With Social Media
  • How to Keep Your Association’s Digital Presence Fresh in 2025
  • Building Stronger Communities Within An Association Through Social Media
  • Effective Email Marketing Strategies for Associations
  • Maximizing Committee Effectiveness: A Strategic Guide for Chairs
  • The Impact of Technology on Association Marketing
  • Artificial Intelligence: A Gamechanger for Meeting Minute Takers For Association Board Meetings
  • Mastering Your First Annual General Meeting: A Guide for New Board Chairs
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Suite 503 – 386 Broadway
Winnipeg, Manitoba
R3C 3R6

Phone: 1-204-947-9766
Toll-Free: 1-888-899-3976
Email: info@strauss.ca

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