Strauss Articles
Knowledge, Insight, and Experience
Every Thursday, our experts provide insights into industry trends and issues that readers can leverage to improve their associations and signature events.
Transitioning From An Association Task Force To A Committee
Knowing when it’s time to transition from an association task force to a committee is vital to the success of any [...]
‘Priming the Pump’ is Key to Valuing Board Members and Ensuring Future Association Success!
I remember fondly, the activity of setting up the water pump to draw water from a nearby lake every spring at [...]
Ten Questions Volunteer Board Leaders Should Ask Their Auditors
Volunteer Board leaders have a fiduciary duty to ensure the financial health and compliance of their associations. Engaging with external auditors [...]
How To Stay Motivated As An Association Volunteer Leader During Challenging Times
In times of uncertainty and challenge, whether due to global events, personal struggles, or change within your organization, it can be [...]
Successfully Onboarding a New Executive Director: A Guide for Association Volunteer Leaders
The appointment of a new executive director marks a significant milestone for any association, symbolizing a time of transition, opportunity, and, [...]
Best Practices to Engage New Association Volunteers Leaders
Encouraging association volunteer leaders to donate their time and expertise can significantly benefit the organization and foster a sense of community [...]
Time To Step Up Your Association’s Email Marketing Game
Sometimes an association’s email marketing campaigns can become ‘cookie-cutter’ in style when regular communications regarding invoices, membership, and annual events come [...]
A Guide For Understanding Association Task Forces vs. Committees
Understanding the roles of association task forces and committees is crucial for effective organizational governance. Both play important roles, but they [...]
SEO or SEM? Which is Better for an Association?
Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are important marketing strategies for an association looking to drive traffic and [...]
Navigating the Diverse Needs of Associations
Associations differ in various ways reflecting their unique purposes, structures, and member needs. This can be challenging for an Association Coordinator, [...]
The Great Divide: How to Bring Together a Divided Association Task Force
An association task force plays an integral role in addressing specific challenges, championing new initiatives and driving the organization’s missions and [...]
Expanding Horizons: Meeting New Association Partners and Attending Competitor Affiliate Trade Shows
In the dynamic world of trade shows and association industry events, there's always something new to learn and someone new to [...]
A Guide to Effective Record-Keeping for Association Leaders
When we’re busy, organized and effective record-keeping often falls to the bottom of the list. In between emails or rushing from [...]
Avoid Frustrating Association Volunteer Leaders
I've been thinking a lot about what frustrates association volunteer leaders based on my own experience and those I work with. [...]
How Can Association Leaders Measure Member Satisfaction?
One of the biggest factors and key indicators of an association’s health is member satisfaction. Member satisfaction is vital to an [...]
To Meet or Not to Meet; That is The Question; How Associations Look at Member Meetings.
https://www.strauss.ca/top-10-tips-successful-association-task-force-meetings/How associations do business is changing and evolving. How does your association navigate the change? As an association management company [...]
The Difference Between an Audit and a Review Engagement
This article was originally published in 2016 but remains to be one of the questions I get asked most as an [...]
How to Get to Know Your Association as Fast as Possible!
Congratulations on starting your journey as an association leader! Welcome to a very dynamic and fast paced environment, rich with adventure [...]
Sustainable Event Planning: Green Practices for the Next Association Gathering
Sustainability is more than just a buzzword these days—it's something everyone should be paying attention to, including the events industry. As [...]
Why Checking Bank Balances is Important for Managing an Association’s Cashflow
Associations must carefully manage their finances to ensure they meet their mission-driven goals while maintaining financial stability. After all it can [...]