‘’It’s that time of year!’’ a phrase many of us are now hearing between co-workers and staff amidst the hustle and bustle of the new winter season. With winter comes the observance of several holidays, and periods of time off and vacation. Winter is often associated with a slowing down of life, with nature going through a period of dormancy. This change in the environment can influence people to turn inward, contemplating personal growth and aspirations. This is something we can be doing within our associations too.

This natural transition prompts many individuals to assess the events, accomplishments, and challenges they’ve experienced throughout the year. Reflecting on achievements is crucial for associations for several reasons:

  1. Assessment of Progress: Regularly reviewing and reflecting on achievements allows associations to assess their progress toward their goals. This assessment helps in understanding what has been accomplished, what worked well, and what could be improved.
  2. Strategic Planning: Reflection on achievements provides valuable insights for strategic planning. It helps associations identify successful strategies and tactics that contributed to their accomplishments. This information can be used to refine and enhance future plans.
  3. Learning from Success: Success often provides important lessons. Reflecting on achievements allows associations to identify the factors that led to success, enabling them to replicate those positive elements in the future. It also helps in understanding the strengths and capabilities of the organization.
  4. Motivation and Morale: Recognizing and celebrating achievements boosts morale among association members and stakeholders. It serves as a reminder of the organization’s capabilities and the positive impact it can make. This, in turn, motivates individuals to continue working towards shared goals.
  5. Accountability: Reflection on achievements promotes accountability within the organization. It encourages individuals and teams to take responsibility for their contributions to success and fosters a culture of accountability and transparency.
  6. Communication and Recognition: Highlighting achievements is an effective way to communicate success to internal and external stakeholders. It allows associations to showcase their positive impact, attract support, and build credibility. Recognizing the efforts of individuals or teams also reinforces a positive organizational culture.
  7. Adaptation to Change: The business environment is dynamic, and associations need to adapt to changes. Reflecting on achievements helps organizations understand how external factors may have influenced their success. This awareness is crucial for adapting strategies and operations to navigate future challenges.
  8. Continuous Improvement: Reflection is an integral part of the continuous improvement process. By analyzing achievements, associations can identify areas for improvement and innovation. This ongoing cycle of reflection and improvement contributes to the long-term success and sustainability of the organization.


In summary, reflecting on achievements is a strategic and organizational development practice that supports learning, growth, and the overall success of associations. It enables associations to build on strengths, learn from experiences, and navigate future challenges effectively. There are a variety of ways, tools and practices that reflection can be done. Get together with your team and get creative! Look to what was done in the past.

While the outdoors may be cold, I wish you warmth as you look inward and get curious in both your personal and professional lives.