Courage: Try, Trust, and Tell

By |2022-02-17T16:04:59-06:00February 17th, 2022|

Despite the constant struggle with COVID-19, restrictions, and exhaustion that we have been facing over the past two years, the association world has shown that it can pivot and continue to grow in the face of adversity. It takes a great deal of courage from many people to achieve [...]

Getting Together Again – Adjusting Expectations (Again)

By |2022-02-10T09:28:35-06:00February 10th, 2022|

Over the second year of the pandemic, we have experienced a lot of starts and stops. In October 2021 we felt that it was safe for our association clients to be hosting in-person events. However, by the end of the year, we had cancelled in-person association events for January [...]

Collaboration and Delegation: The Science of Working Together

By |2022-02-03T13:56:28-06:00February 3rd, 2022|

There is no ‘I’ in ‘team’. Whether you’re on an association board or committee, you work together as a team. A great deal of cooperation goes into working together as a team. One player can’t play a full game of soccer all by themselves. The same can be said [...]

Word of Mouth: The Association’s Need for Communicative Media

By |2022-01-06T09:16:30-06:00January 6th, 2022|

No longer do we live in the days where messenger pigeons carried letters to home. It’s plain to see that we are experiencing the digital age, especially since now almost all correspondence is done over video chat and email. At the risk of stating the obvious, digital communications are [...]

Growing Your Association’s Membership Post-Pandemic

By |2021-12-02T09:18:14-06:00November 25th, 2021|

In the association management profession in Canada, we are now learning to adapt to the new normal and bring back business procedures that we used pre-pandemic. One of the hot topics that was on the back burner for many association leaders was membership recruitment. There was so much uncertainty [...]

Planning Your Membership Renewal Campaign: Convey the Benefits of Renewal

By |2021-10-14T15:17:07-05:00October 14th, 2021|

The fall is a busy time for everyone. Summer vacation is ending and students go back to school. Suddenly, your inbox, calendar, and to do list are all overflowing. That’s why when planning your fall membership renewal campaign, it is crucial to provide succinct information on the benefits of [...]

Growth and Mentorship: The Path to Finding Your Place

By |2021-09-09T11:22:06-05:00September 9th, 2021|

As a young professional working in today’s economic climate, I have experienced the struggle to find my way on the career path I have chosen. This is a challenge that most people experience at some point in their career, and for many, it can be a disheartening hurdle to [...]

Business Cards in the Post-Covid World

By |2021-09-02T10:34:32-05:00September 2nd, 2021|

Through the pandemic, our world has changed quite a bit. Associations are holding virtual events, and staff and volunteers are working remotely. This next season will see continued reliance on e-commerce as well as continued social distancing. We will continue limiting or eliminating contact with other people and sanitization [...]

Building Trust Virtually at the Board Level

By |2021-08-20T09:47:09-05:00August 19th, 2021|

Associations operate on trust between the CEO, Chair, and board members. In our new virtual world, we are losing that in-person connection opportunity. How can boards build trust the trust in each other that allows them to make decisions based on the expertise that each board member brings to [...]

Are You Really Listening? The Importance of Active Listening for an Association Leader

By |2021-08-12T11:42:43-05:00August 12th, 2021|

Between your “day job”, and your volunteer commitments to your association’s board and/or committees, you are pulled in many different directions throughout your day. While it may seem like you have no time, making the time to listen to members can further develop your leadership role significantly. Moreover, you [...]

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