Member Satisfaction is Key for a High-Performance Association – Listening to Your Association Members

By |2022-07-08T10:18:23-05:00July 6th, 2022|

One of the biggest traits of a high-performing association is member satisfaction! But how do you quantify and obtain member satisfaction, ensuring all are satisfied with their investment in the association and that their opinions are of value? (See one of my past articles highlighting the characteristics of a [...]

The Winning Recipe for Successful Association Events

By |2022-06-30T13:59:28-05:00June 29th, 2022|

A successful association event begins with a solid recipe that passed the test of people and time but is tweaked based on innovation, creativity, and past learning. Planning an event involves layers upon layers of details. There is a lot to keep track of, from planning to onsite management. Creating a solid plan [...]

Your Guide to Networking at In-Person Association Events

By |2022-05-26T09:15:53-05:00May 26th, 2022|

Following a shift to virtual spaces over the past couple of years, association members are finally getting back to connecting in-person again. For some, this comeback will be like riding a bike, whereas for others, it could feel daunting and awkward. It’s not a one-size-fits-all members formula. However, there [...]

The Business Behind Association Events

By |2022-04-12T16:06:30-05:00April 7th, 2022|

Now that in-person events are re-emerging, it is time to start planning! Your association members are ready to meet in person and begin receiving the benefits of their membership. Your association’s operating budget is begging for increased revenue to help provide better services and programs to your members. There [...]

Taking Your Virtual Events from Good to Great

By |2021-12-02T08:49:06-06:00November 18th, 2021|

Our virtual events were good, but we wanted more for our attendees, our exhibitors, our sponsors, and our association partners. We wanted to take our events to another level. This demanding process required strategy, patience, and a lot of energy. It also required teamwork, brainstorming, and listening to others. [...]

Business Cards in the Post-Covid World

By |2021-09-02T10:34:32-05:00September 2nd, 2021|

Through the pandemic, our world has changed quite a bit. Associations are holding virtual events, and staff and volunteers are working remotely. This next season will see continued reliance on e-commerce as well as continued social distancing. We will continue limiting or eliminating contact with other people and sanitization [...]

Ready, Willing, and Able – The Return of Association Events

By |2021-08-05T12:03:19-05:00August 5th, 2021|

I am one of the optimists; I believe that Canadians will see the safe return of association events in the fall of 2021. However, I realize that not everyone is in the same place. As associations consider when to bring members together, they must consider that members must be [...]

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