Strauss Articles
Knowledge, Insight, and Experience
Every Thursday, our experts provide insights into industry trends and issues that readers can leverage to improve their associations and signature events.
Post-COVID: Return to Association Events and Travel
In a matter of only a few weeks, we have seen travel and in-person events start up in the blink of an [...]
The Business Behind Association Events
Now that in-person events are re-emerging, it is time to start planning! Your association members are ready to meet in person [...]
The Crucial Orientation and Training for Association Board Members
As we start getting back to in-person board meetings, volunteer board members are craving a better understanding of their role as [...]
Lessons of Leadership from Ted Lasso for Associations
We often discuss leadership within associations and need not look far for leaders that set a good example. There are many [...]
The Key to Organization for Association Leaders
For association board members it can be difficult to keep your association to-do lists organized, especially when your professional life gets [...]
Accounting for Associations: Not-for-Profit Financial Management
Not-for-profit accounting is a unique process by which not-for-profit organizations plan, record, and report their finances to a committee or Board [...]
Plant Seeds and Cultivate Leadership Within Your Association
Leadership is a quality that can occur in any person. However, not every member of your association has realized the potential [...]
Creating Successful Virtual Environments for Association Leaders
As the world continues to alter its response to the ongoing Covid-19 pandemic, the way in which associations operate has changed [...]
Courage: Try, Trust, and Tell
Despite the constant struggle with COVID-19, restrictions, and exhaustion that we have been facing over the past two years, the association [...]
Getting Together Again – Adjusting Expectations (Again)
Over the second year of the pandemic, we have experienced a lot of starts and stops. In October 2021 we felt [...]
Collaboration and Delegation: The Science of Working Together
There is no ‘I’ in ‘team’. Whether you’re on an association board or committee, you work together as a team. A [...]
The Membership Application Form – A Member’s First Impression of Your Association
Is your association membership application form sending the right impression to potential members? Your membership application process is the way new [...]
A Diverse Board Is Good For a Diverse Association
When discussing association board composition, it is important to consider the question: “What is the key function of a board of [...]
Return To The Starting Line: Lessons From the Race Management Industry
The association events sector is experiencing an unprecedented time of flux and uncertainty. One community that is leading the way back [...]
Word of Mouth: The Association’s Need for Communicative Media
No longer do we live in the days where messenger pigeons carried letters to home. It’s plain to see that we [...]
Creating To Do Lists that Keep Your Association Work on Track
To-do lists are a helpful tool for managing your association workload. Sometimes, however, instead of reducing your stress, they add to [...]
Making the Most of an In-Person Association Board Meeting
When was the last time you got together with colleagues for an in-person association meeting or event? For me, it was [...]
Teach Your Association Board How to FISH! The Diversity, Equality, and Inclusion Argument
I don’t fish as I have never had the patience to sit that long but I recently took part in an [...]
Growing Your Association’s Membership Post-Pandemic
In the association management profession in Canada, we are now learning to adapt to the new normal and bring back business [...]
Taking Your Virtual Events from Good to Great
Our virtual events were good, but we wanted more for our attendees, our exhibitors, our sponsors, and our association partners. We [...]