Do you have a rewards card in your wallet? How about a mileage plus credit card for your favorite airline? A points system at the local grocery store? The world is full of rewards programs, and everyone is part of at least one of them. Association memberships are similar [...]
In today’s day and age, having a strong presence on social media for your organization is crucial to staying relevant in your industry; this is no exception to associations. Associations must create and maintain a social media presence in order to capture their current and potential association members. Considering [...]
Scenario: It’s late afternoon on Friday, you go to check your computer as you are expecting replies from fellow association board members regarding copies of financials that you sent out the day before. You login to your account, and you see that you have received an email from a [...]
Managing a major national association event like a convention, symposium or annual conference can be a challenge for any event manager. Usually such events are the largest an association can offer to its members, and they provide opportunities for new business connections, professional development, networking and more. It takes [...]
Every industry has trends that affect the future of the industry and its stakeholders. In association management it is very important to stay on top of trends and to implement change to the association while having little disruption. How do trends positively influence associations and why is it so [...]
One of the key ingredients to an association’s success is having policies and procedures set in place. In order to maximize client and member satisfaction, it is important to ensure that policies and procedures capture the necessary information and are kept up to date. Imagine a scenario where an [...]
In my previous blog article, Things Change – Change in Associations and the Role of the Association Leader, I explored the catalysts for change in associations, and how changes can be internal and external. I went through the types of change, as well as the different leadership styles which [...]
One of the things I have noticed in my experience as an accounting manager is that when it comes to association finances, in many cases the only people familiar with them are the finance staff and board members. Most of the time this is because that is how it’s [...]
One of the challenges that faces associations today is working with different expectations from members depending on their age group. Particularly when associations have membership comprised of people from several different generations, it can be difficult to know how to tailor communication and membership offerings in order to satisfy [...]
Associations that are also credentialing bodies and regulatory colleges will have a Code of Ethics and require their association members to abide by this code in order to practice under their association or college’s certification or credential. In the case of regulatory bodies, the Code of Ethics is a [...]
