Creating Web Content to Keep Members Engaged

By |2025-01-10T16:30:07-06:00April 1st, 2021|

There’s a little bit of magic that goes into bringing people back to your website over and over again. Your association’s website should be a valuable resource for members and should promote your profession or industry. It should consistently produce content to renew its continual value. But how can [...]

What are the Financial Responsibilities of an Association Board?

By |2025-01-10T10:08:36-06:00March 25th, 2021|

So, you have volunteered to become an association board leader, but what responsibilities does this position entail? Specifically, overseeing the financials can be a barrier to a fully engaged board. Some may feel uncomfortable reviewing financial information and providing the required oversight to the financial affairs of an association. [...]

How To Improve Your Association’s Blog Performance

By |2021-03-18T15:20:36-05:00March 18th, 2021|

There are many reasons your association has a blog: show-casing the knowledge and accomplishments of your members, building your online presence, or inspiring your audience. One of the main benefits to blog is that it’s one of the best ways to improve your Search Engine Optimization (SEO). Having a [...]

Board Orientation Manuals: The First Steps to a Successful Association Board

By |2021-04-23T15:51:08-05:00March 11th, 2021|

Board orientation manuals are crucial to all association board members. A board orientation manual is the ultimate resource for existing board members and should always be presented to new board members as an important component of training them for their new volunteer position. Manuals should include everything a board [...]

Work Balance—How to Work Hard and Avoid Burning Out as an Association Volunteer Leader

By |2025-01-10T10:32:57-06:00February 25th, 2021|

Many volunteer board leaders have noticed that no matter how much hard work they contribute, the outcome does not reflect the long hours they are putting in. Association work never stops. Especially during this pandemic. Correspondence keeps piling up and the emails are flying in. No matter how much [...]

Board Recruitment: Pandemic Style

By |2021-02-25T12:11:46-06:00February 18th, 2021|

Without seeing one another in-person, building connections is a difficult thing to do. How do you find the future leaders for your association while using Zoom, Microsoft Teams, or GoToMeetings? The Past Art of Connecting The way we connect with each other has changed in 2020 and the opportunities [...]

How to Choose and Use Association Communication Channels Efficiently

By |2025-01-10T16:40:30-06:00February 11th, 2021|

Associations are unique. They exist for different purposes, serve different professions or industries, and represent different kinds of membership. That’s why a communication channel may work better for one association than another. For years now, technology has been a main component of our day to day lives and traditional [...]

Connecting your Association: Part 1—Millennial Communication

By |2025-01-10T16:30:08-06:00January 28th, 2021|

As the Communications Specialist on staff at an association management company (AMC), my role is to create relevant and eye-catching content for association members. Depending on a client’s scope of work, this could mean creating: newsletters social media content website content event marketing and more! When establishing your association’s [...]

Make Meaningful Connections with Association Volunteers

By |2024-12-19T12:07:47-06:00January 14th, 2021|

Our Passions Give us Purpose People volunteer for associations to contribute to a cause that directly impacts their community. It is their passion to impact the world in a way that will improve it for themselves and those in their family, community, city, province, or country. Volunteers are [...]

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