In part one of Connecting your Association, we covered the communication styles and preferences of Millennials (generally born between 1981 and 1996). We learned that Millennials are attracted to the message and the WHY behind your association. This will draw them in and retain them as loyal members. While [...]
For associations, staff turnover happens. Whether it’s a reassignment of duties best suited for the staff’s skill set, a promotion to a new position within the association, or leaving the association for other ventures. Associations need to be ready to adapt to staff change while showing no delay in [...]
You have been nominated and are now a newly appointed board member. You were either recruited for your skillset or you volunteered for this position because you have a passionate desire to make an impact in your field. Now it’s time to learn how to effectively contribute and see [...]
The last 14-months have felt more like a daily one-hundred-meter dash rather than a marathon. While I am no runner, I prefer the steady pace of a marathon. But, like most association leaders, I can handle the occasional sprint. During the pandemic, we have missed the personal connections and [...]
Associations depends on volunteer members; their work is critical to its success. Imagine setting up a lemonade stand for your entire neighbourhood during the annual block party. You can probably do it on your own, but just think about how much easier it would be if you had some [...]
I recently had the opportunity to connect with Olivia Reed, licensed insurance broker, and Director at BMS Canada Risk Services Ltd. (BMS). BMS is a specialist insurance brokerage that has a national team dedicated to working with associations and association members across Canada. Olivia shared information that is particularly [...]
There’s a little bit of magic that goes into bringing people back to your website over and over again. Your association’s website should be a valuable resource for members and should promote your profession or industry. It should consistently produce content to renew its continual value. But how can [...]
Our team is often helps volunteer association leaders understand their organization’s financial statements. We put together this handy guide to help association volunteers. Learn about basic terminology, board responsibilities and more in the below attachment. Read our guide now!
So, you have volunteered to become an association board leader, but what responsibilities does this position entail? Specifically, overseeing the financials can be a barrier to a fully engaged board. Some may feel uncomfortable reviewing financial information and providing the required oversight to the financial affairs of an association. [...]
There are many reasons your association has a blog: show-casing the knowledge and accomplishments of your members, building your online presence, or inspiring your audience. One of the main benefits to blog is that it’s one of the best ways to improve your Search Engine Optimization (SEO). Having a [...]
