There are many reasons your association has a blog: show-casing the knowledge and accomplishments of your members, building your online presence, or inspiring your audience. One of the main benefits to blog is that it’s one of the best ways to improve your Search Engine Optimization (SEO). Having a [...]
You have made the decision to start a blog for your association. You probably already know the many benefits of blogging include establishing yourself as a leader in your field and greatly improving your website’s SEO. We have discussed some reasons for blogging in further depth in a previous [...]
Redesigning a website takes a lot of planning and forethought. There are a lot of small details that can distract you from seeing the big picture. I have compiled a short list of points to keep in mind before and during your redesign that will help your website relaunch [...]
COVID-19 has changed work for everyone. Front line workers are working harder than ever and are always at risk. Some started working from home while others were unfortunately laid off. The world of association management and my role as a graphic designer quickly pivoted as well. Since I already [...]
The proper software for your association can make work efficient and simple, however the wrong software can quickly ruin your day. We strive to maximize productivity, but it can be difficult to allocate time to learn or research new software. In this blog, I will discuss tips and ideas [...]
In a past article I came to the defence of the stock photo for association design projects. In this article I’ll give you some more tools to help raise the level of your graphic design for association events. These can help you if you are a professional designer or [...]
I know what you might be thinking, but don’t get too excited: unfortunately, this isn’t a blog post about how graphic design can bring about positive change in associations. While this is certainly possible, it would take much more than one blog post to get into the nuances of [...]
Do you know where your association’s domain is hosted? Hint: it may not be with the same company that hosts your website. This is something you may not think about until it’s about to expire, or another serious issue comes up, but it’s important to know, especially in the [...]
People often struggle with change—change is hard and can force people away from what they are used to—but change happens. When there are big changes in association staffing or service providers, or even how an association is managed, it can be challenging for association members, board members and staff [...]
Large format artwork is essential to any successful association event. Large format refers to anything the attendee does not carry around in their hands, like banners, posters, signs, floor decals, digital screens, or more. Large format graphics can truly set the tone and feel of your event, but there [...]
