Jonathan N. Strauss

President

Jonathan founded Strauss event & association management, Canada’s first AMC Institute accredited association management company, in 1995, at the age of 16. Over the past three decades, Jonathan has built Strauss into a national leader in association and event management, recognized for innovation, integrity, and client success.

He currently manages seven national and four regional associations, as well as many large-scale events, trade shows and conferences each year. Jonathan currently serves as the Chief Executive Officer (CEO) for the Pedorthic Association of Canada (PAC) and as the CEO and President for the Promotional Product Professionals of Canada (PPPC). Two of the company’s largest and longest running clients.

A strong leader, Jonathan has become known across North America as a trusted and savvy association and event professional. He has an unparalleled ability to connect and engage with clients and their key stakeholders to ensure they not only get what they need but also provide fresh ideas to take them to the next level. He prides himself on being innovative, resourceful, and responsive in demanding or uncertain situations. He always goes the extra mile for clients as evidenced by his proven track record of association and event success. He has also taken many organizations out of the red by providing specialized support and guidance to Boards, committees, and volunteers.

Jonathan also loves to travel. His most memorable vacation before having two kids was a trip to Egypt, while his favourite family vacation was a trip to London for his 40^th birthday.

Jonathan loves seeing his staff collaborate, work together and excel professionally. He surrounds himself with an expert, results-driven and reliable team that help to successfully bring his vision for the company and its clients to life.

Beyond his professional achievements, Jonathan is deeply engaged in his community. He currently serves as Chair of the Winnipeg Board of Jewish Education (Gray Academy), a role that offers him a valuable perspective from the client side, as a Board Chair and volunteer leader. This experience has given him a renewed appreciation for the challenges and opportunities of leading association volunteer Boards, further informing his effective approach to association management.

Read Jonathan’s most recent articles

The Role Continuum for Chief Staff Executive and Board of an Association
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Association Management, Board of Directors, Leadership

The Role Continuum for Chief Staff Executive and Board of an Association

In previous articles, I have written about the CSAE CEO Symposium led by Glenn Tecker. I find some of the tools provided at this workshop to be so valuable I [...]

Making the Most of In-Person Association Board Meetings
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Association Management, Board of Directors

Making the Most of In-Person Association Board Meetings

My last pre pandemic blog article discussed how The Best-Intentioned Association Boards can get Sidetracked. As I reflect on the way we conducted board meetings during the pandemic, it is [...]

Getting Together Again – Adjusting Expectations (Again)
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Association Management, COVID-19, Event Management, Leadership

Getting Together Again – Adjusting Expectations (Again)

Over the second year of the pandemic, we have experienced a lot of starts and stops. In October 2021 we felt that it was safe for our association clients to [...]

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